What's a "GUIKE GRIOT"?
We are glad to answer!
GUIKE GRIOT (GWI-KAY • GREE-OH) Is a combination of our founder's name, Oguike, and Griot. Our name came about one day in 2017 while Oguike was in a deep state of ideation. He wanted to create a lifestyle brand accessible to everyone, that puts good energy into the universe, and not pretentious like other brands tend to be.
Years later, Oguike used his production talents (audial + visual) to create a modern luxury lifestyle brand, GUIKE GRIOT, to orate a new message of living "The High Life". Being healthy, living intentionally, sustainably, traveling, and practicing self care is what the High Life is all about.